
A direct lender can offer a faster process for applicants, as they do not have to go through a broker and can avoid any fees. They can also offer a more competitive interest rate than brokers, which can save borrowers money. Direct lending is an alternative to traditional bank financing and it has become increasingly popular following the financial crisis of 2008-2009. The assets of the direct lenders have grown significantly since then and it is one of the fastest growing segments in private debt.
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